Brand: Old Spice / Secret / Deo Gillete - Digital Ads

Project: I actively participated in piloting a test to determine optimal creative types and target audiences for Old Spice, Secret, and Gillette Deodorant. This initiative aimed to refine and identify the most effective strategies for these brands. The results were remarkable, allowing us to make informed decisions that benefit the brand, with a focus on impactful metrics such as CTR.